Casella Waste Management
Casella Resource Solutions (CRS) is modernizing operations with Purview.
Background
Casella Resource Solutions (CRS), a division of Casella Waste Systems (NASDAQ: CWST), specializes in providing disposal services for producers of organic and special waste materials. Managing tens of thousands of trailer-load pickups annually across nearly 100 client sites, CRS operates within a complex multi-party model involving customer facilities, contract haulers, third-party landfills, and company-owned processing facilities.
Challenges
CRS faced challenges in implementing its operational model efficiently using off-the-shelf logistics software. The risk, cost, and distraction associated with custom software development were deterrents. CRS needed a flexible platform that could:- Accommodate operational complexity
- Deliver simple, powerful, and flexible frontline apps
- Integrate with other systems
- Enable real-time alerts and operations dashboards
- Generate rich, structured data for business analysis, customer portals, and more
Purview Solution
Casella turned to Purview to address these challenges without requiring extensive IT or engineering resources. The implementation of Purview brought about significant improvements in several key areas:
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Visibility and Accountability:
- Configured an e-Ticketing system using Purview, providing full logistics visibility and subcontractor accountability.
- Reduced late or missed pickups, minimizing costs associated with equipment rental, contingency operations, and staff coordination time.
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Operational Efficiency:
- Integrated e-ticketing with legacy ERP systems, eliminating manual entry of paper manifests and reducing payment collection time by half.
- Real-time alerts and dashboards streamlined logistics staff operations, eliminating the need for frequent phone calls to check status or arrange last-minute substitutes.
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Competitive Advantage:
- Enhanced customer experience through improved service delivery.
- Achieved a dual competitive advantage by delivering superior service and operating more efficiently, allowing Casella to compete for market share and expand operating margins.
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Strategic Agility:
- Digitized a complex and time-intensive operation, establishing a platform for operational analysis, innovation, and low-friction deployment of value-add services.
- Enabled Casella to adapt its business model in response to new challenges and opportunities.
Deployment
- Integration with AirTable for scheduled load information.
- Load pickup and dropoff apps accessible via site-specific QR codes from any mobile device.
- DOT-compliant e-ticketing screen allowing drivers to upload scale tickets and more.
- Tiered alerts and real-time dashboard views for logistics personnel.
- Billing integration with legacy ERP system.
- Granular operations data to validate contract hauler service level agreements (SLAs).
- Detailed data and field imagery to power a value-add customer portal.
